Brandscendence three essential elements of enduring brands

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Clark, Kevin A. (Údar)
Formáid:	LEABHAR
Teanga:	English
Foilsithe / Cruthaithe:	Chicago, IL Dearborn Trade Publishing [2004]
Ábhair:	Brand name products. Brand name products > Management. Brand name products > Valuation > Management.