The new rules of marketing how to use one-to-one relationship marketing to be the leader in your industry

The new rules of marketing how to use one-to-one relationship marketing to be the leader in your industry

Detalles Bibliográficos
Autor principal: Newell, Frederick 1926- (Autor)
Formato: Libro
Lenguaje:English
Publicado: New York, NY McGraw-Hill [1997]
Materias:
Database marketing.
Relationship marketing.