Crawford, F., & Mathews, R. (2001). The myth of excellence: Why great companies never try to be the best at everything (First Edition.). Crown Business.
Cytowanie według stylu Chicago (wyd. 17)Crawford, Frederick, i Ryan Mathews. The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything. First Edition. New York: Crown Business, 2001.
Cytowanie według stylu MLA (wyd. 9)Crawford, Frederick, i Ryan Mathews. The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything. First Edition. Crown Business, 2001.
Uwaga: Te cytaty mogą odróżniać się od wytycznej twojego fakultetu..