McKenna, R. (1997). Real time: Preparing for the age of the never satisfied customer. Harvard Business School Press.
Citace podle Chicago (17th ed.)McKenna, Regis. Real Time: Preparing for the Age of the Never Satisfied Customer. Boston, Massachusetts: Harvard Business School Press, 1997.
Citace podle MLA (9th ed.)McKenna, Regis. Real Time: Preparing for the Age of the Never Satisfied Customer. Harvard Business School Press, 1997.
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