Experiential marketing how to get customers to sense, feel, think, act, and relate to your company and brands

Experiential marketing how to get customers to sense, feel, think, act, and relate to your company and brands

Dades bibliogràfiques
Autor principal: Schmitt, Bernd (Autor)
Format: Llibre
Idioma:English
Publicat: New York, NY Free Press 1999
Matèries:
Branding (Marketing)
Corporate image.