A content analysis on the image of the female in male-oriented advertisements

In every society, every person has to act out a certain role which is expected from him/her by the very society that he/she is in. The person then internalizes these expectations and acts accordingly. However, as time grows older, these expectations also experience some changes. These changes may va...

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Bibliographic Details
Main Author: Aguilar, Ilene (Author)
Other Authors: Pernia, Elena E. (adviser.)
Format: Thesis
Language:English
Subjects: