Marketing for hospitality and tourism

Marketing for hospitality and tourism

Bibliographic Details
Main Author: Kotler, Philip (Author)
Other Authors: Bowen, John T., Makens, James C., Baloglu, Seyhmus
Resource Type: Book
Language:English
Published: Boston Pearson c2017.
Edition:7th edition.
Subjects:
Hospitality industry > Marketing.
Tourism > Marketing.

Asian Institute of Tourism (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
AIT-3233G TX 911.3 M3 / K68 2017 Regular Circulation On-Shelf