Social marketing and advertising in the age of social media

Social marketing and advertising in the age of social media

Opis bibliograficzny
Kolejni autorzy: Parker, Lukas 1977- (Redaktor), Brennan, Linda L. (Redaktor)
Format: Electronic Resource
Język:English
Wydane: Cheltenham, UK, Northampton, MA Edward Elgar Publishing [2020]
Seria:New horizons in marketing series
Hasła przedmiotowe:
Social marketing.
Social media > Marketing.
Internet marketing.
Internet advertising.
Social networks > Computer network resources.
Dostęp online:View full text e-book at EBSCOhost