International marketing

Bibliographic Details
Main Authors: Cateora, Philip R. (Author), Gilly, Mary C. (Author), Graham, John L. (Author), Money, R. Bruce (Author)
Resource Type: Book
Language:English
Published: New York, NY McGraw-Hill Education [2020]
Edition:Eighteenth edition, International student edition.
Subjects:

UP Cesar E.A. Virata School of Business (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
B-38472 HF 1009.5 / H45 2020 Regular Circulation On-Shelf