Customer engagement in theory and practice a marketing management perspective

Customer engagement in theory and practice a marketing management perspective

Bibliografski detalji
Glavni autor: Zyminkowska, Katarzyna (Autor)
Format: Knjiga
Jezik:English
Izdano: Cham, Switzerland Palgrave Macmillan 2019.
Izdanje:1st edition.
Teme:
Customer relations > Management.
Marketing.
Consumer behavior.