Public relations and the power of creativity strategic opportunities, innovation and critical challenges

Creativity is the development and use of imagination to solve current challenges or create innovative ideas for the future. The complexity and challenges of the contemporary world arguably require increasing levels of creativity and innovation to manage the disruptive forces at work and build a pros...

पूर्ण विवरण

ग्रंथसूची विवरण
अन्य लेखक: Roberts-Bowman, Sarah 1965- (संपादक), Crookes, Adrian (संपादक), Romenti, Stefania (संपादक), Ihlen, Øyvind (संपादक)
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: Bingley, UK Emerald Publishing 2018.
संस्करण:First edition.
श्रृंखला:Advances in public relations and communication management volume 3
विषय: