Determination of the applicability of SERVQUAL as an assessment tool at the Leslie Hardinge Library
SERVQUAL is a service quality assessment tool used in most marketing related research activities. A few validations have been conducted in the past to determine the applicability of SERVQUAL in foreign libraries. There has been no similar validation attempted in Philippines libraries.
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Kolejni autorzy: | , , |
Format: | Praca dyplomowa |
Język: | English |
Wydane: |
Quezon City
School of Library and Information Studies, University of the Philippines Diliman
2006.
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Hasła przedmiotowe: |