Determination of the applicability of SERVQUAL as an assessment tool at the Leslie Hardinge Library

Determination of the applicability of SERVQUAL as an assessment tool at the Leslie Hardinge Library

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SERVQUAL is a service quality assessment tool used in most marketing related research activities. A few validations have been conducted in the past to determine the applicability of SERVQUAL in foreign libraries. There has been no similar validation attempted in Philippines libraries.

Detalles Bibliográficos
Autor Principal: Siapco, Elizabeth J. (Author)
Outros autores: Faderon, Rosalie B. (adviser.), Santos, Herminia H. (adviser.), Fonseca, Soledad J. (reader.)
Formato: Thesis
Idioma:English
Publicado: Quezon City School of Library and Information Studies, University of the Philippines Diliman 2006.
Subjects:
Information services > Philippines > Cavite.