Advertising and promotion
"Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while using a wider range of visual examples and case studies"--Provided by publisher.
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
SAGE Publications
2018.
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| Edition: | 4th edition. |
| Subjects: |