How to research trends move beyond trend watching to kickstart innovation
Understanding trends, the emerging values and needs of groups in society provides you with a foundation to innovate and create change. This book gives you an overview of the trend research process. lt brings a structured, research-based approach to the table instead of a crystal ball. It is practica...
| מחבר ראשי: | |
|---|---|
| פורמט: | ספר |
| שפה: | English |
| יצא לאור: |
Amsterdam
BIS Publishers
[2017]
|
| נושאים: |