The rise of short form media a study on the utilization of Snapchat as a powerful advertising platform

Manylion Llyfryddiaeth
Prif Awdur:	Concepcion, Bianca S. 1995- (Awdur)
Awdur Corfforaethol:	University of the Philippines Diliman. College of Mass Communication
Awduron Eraill:	Santos, Josefina (thesis adviser.)
Fformat:	Traethawd Ymchwil
Iaith:	English
Pynciau:	Mobile apps > Philippines. Advertising > Philippines.