The rise of short form media a study on the utilization of Snapchat as a powerful advertising platform

Bibliographic Details
Main Author:	Concepcion, Bianca S. 1995- (Author)
Corporate Author:	University of the Philippines Diliman. College of Mass Communication
Other Authors:	Santos, Josefina (thesis adviser.)
Format:	Thesis
Language:	English
Subjects:	Mobile apps > Philippines. Advertising > Philippines.