Generation MTV a study on the influence of MTV and popular music on the values and identity of Filipino youth

This research study aimed to investigate the extent of influence of popular music and MTV on the youth which are the primary audience. These two function not merely as communication mediums but teachers that inculcate values and identities of their young audience. The primary intention of this study...

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Detalhes bibliográficos

Autor principal:	Cruz, Ma. Patricia Chelo M. 1978- (Author)
Autor Corporativo:	University of the Philippines Diliman College of Mass Communication
Outros Autores:	Lacson, Jose R., Jr (thesis adviser.)
Formato:	Thesis
Idioma:	English Filipino
Assuntos:	MTV > Philippines. Popular music > Philippines. Music and youth.