Generation MTV a study on the influence of MTV and popular music on the values and identity of Filipino youth

This research study aimed to investigate the extent of influence of popular music and MTV on the youth which are the primary audience. These two function not merely as communication mediums but teachers that inculcate values and identities of their young audience. The primary intention of this study...

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Manylion Llyfryddiaeth

Prif Awdur:	Cruz, Ma. Patricia Chelo M. 1978- (Awdur)
Awdur Corfforaethol:	University of the Philippines Diliman College of Mass Communication
Awduron Eraill:	Lacson, Jose R., Jr (thesis adviser.)
Fformat:	Traethawd Ymchwil
Iaith:	English Filipino
Pynciau:	MTV > Philippines. Popular music > Philippines. Music and youth.