The Possible existence of the millennium television advertisements

The Possible existence of the millennium television advertisements

This thesis is a quantitative study that is based on a grounded theory. It employed three research methods namely the Focus Group Discussion, the Focus Interview and the Textual Analysis. The respondents for the Focus Group Discussion were students from UP Integrated School and college students from...

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Bibliographic Details
Main Author: Benemerito, Annabelle Monje 1979- (Author)
Corporate Author: University of the Philippines Diliman College of Mass Communication
Format: Thesis
Language:English
Filipino
Subjects:
Millennialism > Philippines > Television advertising.