Strategic communication theory and practice the cocreational model

"A guide to strategic communication that can be applied across a range of subfields at all three levels--grand strategic, strategic, and tactical communication"--

Detaylı Bibliyografya
Yazar: Botan, Carl H. (Yazar)
Materyal Türü: Kitap
Dil:İngilizce
Baskı/Yayın Bilgisi: Hoboken, New Jersey Wiley Blackwell 2018.
Edisyon:First edition.
Konular: