Marketing in tourism, hospitality, events and food a critical approach

"Targeted at second year undergraduate students through to master's level post-graduate, Marketing in Tourism, Events and Food 2nd edition takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ide...

Полное описание

Библиографические подробности
Главные авторы: Hirst, Craig (Автор), Tresidder, Richard (Автор)
Формат:
Язык:English
Опубликовано: Oxford Goodfellow Publishers [2016]
Редактирование:Second edition.
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