Marketing in tourism, hospitality, events and food a critical approach
"Targeted at second year undergraduate students through to master's level post-graduate, Marketing in Tourism, Events and Food 2nd edition takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ide...
| Autores principales: | , |
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| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
Oxford
Goodfellow Publishers
[2016]
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| Edición: | Second edition. |
| Materias: |