Marketing in tourism, hospitality, events and food a critical approach

"Targeted at second year undergraduate students through to master's level post-graduate, Marketing in Tourism, Events and Food 2nd edition takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ide...

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Dades bibliogràfiques
Autors principals: Hirst, Craig (Autor), Tresidder, Richard (Autor)
Format: Llibre
Idioma:English
Publicat: Oxford Goodfellow Publishers [2016]
Edició:Second edition.
Matèries: