Marketing in tourism, hospitality, events and food a critical approach

"Targeted at second year undergraduate students through to master's level post-graduate, Marketing in Tourism, Events and Food 2nd edition takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ide...

وصف كامل

التفاصيل البيبلوغرافية
المؤلفون الرئيسيون: Hirst, Craig (مؤلف), Tresidder, Richard (مؤلف)
التنسيق: كتاب
اللغة:English
منشور في: Oxford Goodfellow Publishers [2016]
الطبعة:Second edition.
الموضوعات: