Business-to-business marketing

Detalles Bibliográficos
Main Authors:	Brennan, Ross 1957- (Author), Canning, Louise (Author), McDowell, Raymond (Author)
Formato:	Libro
Idioma:	English
Publicado:	Los Angeles, California Sage [2017]
Edición:	Fourth edition.
Subjects:	Industrial marketing. Industrial marketing > Case studies.