It pays to be nice corporate social responsibility and audience perception of companies

"This undergraduate thesis explores the relationship of corporate social responsibility (CSR) and corporate reputation in the Philippine context, Despite of, or perhaps, because of their capitalistic nature, businesses and similar institutions are predisposed to do acts of goodwill to stakehold...

Szczegółowa specyfikacja

Opis bibliograficzny

Główni autorzy:	Dimaano, Maria Ysabel P. 1993- (Autor), Jumawan, Pauliza Andrelene S. (Autor)
Korporacja:	University of the Philippines. College of Mass Communication
Kolejni autorzy:	Portus, Lourdes M. (adviser.)
Format:	Praca dyplomowa
Język:	Filipino English
Wydane:	2013
Hasła przedmiotowe:	Corporations > Public relations. Corporations > Public opinion. Social responsibility of business > Philippines.