It pays to be nice corporate social responsibility and audience perception of companies

"This undergraduate thesis explores the relationship of corporate social responsibility (CSR) and corporate reputation in the Philippine context, Despite of, or perhaps, because of their capitalistic nature, businesses and similar institutions are predisposed to do acts of goodwill to stakehold...

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Bibliografiska uppgifter

Huvudupphovsmän:	Dimaano, Maria Ysabel P. 1993- (Författare, medförfattare), Jumawan, Pauliza Andrelene S. (Författare, medförfattare)
Institutionell upphovsman:	University of the Philippines. College of Mass Communication
Övriga upphovsmän:	Portus, Lourdes M. (adviser.)
Materialtyp:	Lärdomsprov
Språk:	Filipino English
Publicerad:	2013
Ämnen:	Corporations > Public relations. Corporations > Public opinion. Social responsibility of business > Philippines.