Bigo[ng bayani] si Tatay representations of the overseas Filipino worker in Philippine commercials

Bigo[ng bayani] si Tatay representations of the overseas Filipino worker in Philippine commercials

"This study is about the representation of overseas Filipino workers (OFWs) in commercials. It provides a classification of the themes of being an OFW as represented in commercials. It also seeks to identify how I see my father who is an OFW in the representations portrayed. I employ the theory...

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Détails bibliographiques
Auteur principal: Luna, Bianca Camille P. (Auteur)
Collectivité auteur: University of the Philippines. College of Mass Communication
Autres auteurs: Guieb, Eulalio III, R. (adviser.)
Format: Thèse
Langue:Filipino
English
Publié: 2013
Sujets:
Filipinos > Employment in foreign countries.
Foreign workers > On television.
Television commercials > Philippines.