Popular music as promotion music and branding in the digital age

Popular music as promotion music and branding in the digital age

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Detalhes bibliográficos
Autor principal: Meier, Leslie M. (Autor)
Formato: Livro
Idioma:English
Publicado em: Cambridge, United Kingdom Polity Press 2017.
Assuntos:
Music trade.
Sound recordings > Marketing.
Music in advertising.
Branding (Marketing)