Popular music as promotion music and branding in the digital age

Popular music as promotion music and branding in the digital age

Bibliographic Details
Main Author: Meier, Leslie M. (Author)
Resource Type: Book
Language:English
Published: Cambridge, United Kingdom Polity Press 2017.
Subjects:
Music trade.
Sound recordings > Marketing.
Music in advertising.
Branding (Marketing)

College of Arts and Letters (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
CAL-13618 ML 3790 / M45 2017 Regular Circulation On-Shelf

College of Mass Communication (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
MC-26643 ML 3790 / M45 2017 Regular Circulation On-Shelf

College of Music (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
MU-5869 ML 3790 / M45 2017 Room-use Only On-Shelf