Jugenheimer, D. W., Kelley, L. D., Hudson, J., & Bradley, S. D. (2014). Advertising and public relations research (Second edition.). M.E. Sharpe.
Lua i Stíl Chicago (17ú heag.)Jugenheimer, Donald W., Larry D. Kelley, Jerry Hudson, agus Samuel D. Bradley. Advertising and Public Relations Research. Second edition. Armonk, New York: M.E. Sharpe, 2014.
Lua MLA (9ú heag.)Jugenheimer, Donald W., et al. Advertising and Public Relations Research. Second edition. M.E. Sharpe, 2014.
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