Experiential marketing secrets, strategies, and success stories from the world's greatest brands

Detalles Bibliográficos
Autores principales:	Smith, Kerry 1963- (Autor), Hanover, Dan 1973- (Autor)
Formato:	Libro
Lenguaje:	English
Publicado:	New Jersey John Wiley & Sons, Inc. [2016]
Materias:	Target marketing. Branding (Marketing)