Key enablers for user-centric advertising across next generation networks

This book introduces three distinct but complementary enablers. The Human Enabler provides a real-time context brokerage system capable of securely managing different types of user-related data in a standardized way. The Reasoning Enabler is the result of a well defined methodology that enables new...

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Bibliografiske detaljer

Hovedforfatter:	Simoes, Jose (Author)
Format:	Electronic Resource
Sprog:	English
Udgivet:	London, United Kingdom The Institution of Engineering and Technology 2013.
Fag:	Internet advertising. Computer networks. Telecommunication systems. Multimedia communications. Real-time data processing. Ubiquitous computing. Electronic books.
Online adgang:	Available for University of the Philippines Diliman via IET Digital Library. Click here to access Also available remotely for University of the Philippines Diliman via IET Digital Library. Click here to access thru EZproxy