Forsyth, P. (2007). Demystifying marketing: A guide to the fundamentals for engineers. Institution of Engineering and Technology. https://doi.org/10.1049/PBMT023E
Citace podle Chicago (17th ed.)Forsyth, Patrick. Demystifying Marketing: A Guide to the Fundamentals for Engineers. London, United Kingdom: Institution of Engineering and Technology, 2007. https://doi.org/10.1049/PBMT023E.
Citace podle MLA (9th ed.)Forsyth, Patrick. Demystifying Marketing: A Guide to the Fundamentals for Engineers. Institution of Engineering and Technology, 2007. https://doi.org/10.1049/PBMT023E.
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