Advertising media planning a brand management approach

Advertising media planning a brand management approach

Taispeáin gach leagan (2)
Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Kelley, Larry D. 1955- (Údar), Sheehan, Kim (Údar), Jugenheimer, Donald W. (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: New York Routledge, Taylor & Francis Group 2015.
Eagrán:Fourth edition.
Ábhair:
Advertising media planning.
Brand name products.
Marketing.