Product development a structured approach to consumer product development, design, and manufacture

書誌詳細
主要な著者:	Mital, Anil (著者), Desai, Anoop (著者), Subramanian, Anand (著者), Mital, Aashi (著者)
フォーマット:	図書
言語:	English
出版事項:	Amsterdam, Netherlands Elsevier 2014.
版:	Second edition.
主題:	New products > Management. New products > Marketing. Strategic planning.