Determinants of customers' choice of selected fast food restaurants

The study investigated some of the factors that may influence customers' choice of the selected fast food restaurants, namely: their personal characteristics, their eating habits and practices, their current health and nutrition concerns and their attitudes toward restaurant attributes. A one-s...

Cur síos iomlán

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Tuble, Amelia C.
Rannpháirtithe: Lopez, Ma. Belinda V.
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: 1992.
Ábhair: