APA (7th ed.) Citation

Wirts, J., & Lovelock, C. H. (2016). Services marketing: People, technology, strategy (Eighth edition.). World Scientific.

Chicago Style (17th ed.) Citation

Wirts, Jochen, and Christopher H. Lovelock. Services Marketing: People, Technology, Strategy. Eighth edition. New Jersey: World Scientific, 2016.

MLA (9th ed.) Citation

Wirts, Jochen, and Christopher H. Lovelock. Services Marketing: People, Technology, Strategy. Eighth edition. World Scientific, 2016.