Branding for the public sector creating, building and managing brands people will value

Branding for the public sector creating, building and managing brands people will value

Opis bibliograficzny
1. autor: Temporal, Paul (Autor)
Format: Książka
Język:English
Wydane: Chichester, West Sussex Wiley [2015]
Hasła przedmiotowe:
Government marketing.
Government publicity.
Public relations and politics.
Branding (Marketing)