Branding for the public sector creating, building and managing brands people will value

Branding for the public sector creating, building and managing brands people will value

Dettagli Bibliografici
Autore principale: Temporal, Paul (Autore)
Natura: Libro
Lingua:English
Pubblicazione: Chichester, West Sussex Wiley [2015]
Soggetti:
Government marketing.
Government publicity.
Public relations and politics.
Branding (Marketing)