Branding for the public sector creating, building and managing brands people will value

Branding for the public sector creating, building and managing brands people will value

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Temporal, Paul (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Chichester, West Sussex Wiley [2015]
Ábhair:
Government marketing.
Government publicity.
Public relations and politics.
Branding (Marketing)