Branding for the public sector creating, building and managing brands people will value

Branding for the public sector creating, building and managing brands people will value

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Temporal, Paul (Συγγραφέας)
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: Chichester, West Sussex Wiley [2015]
Θέματα:
Government marketing.
Government publicity.
Public relations and politics.
Branding (Marketing)