Branding for the public sector creating, building and managing brands people will value

Branding for the public sector creating, building and managing brands people will value

Podrobná bibliografie
Hlavní autor: Temporal, Paul (Autor)
Médium: Kniha
Jazyk:English
Vydáno: Chichester, West Sussex Wiley [2015]
Témata:
Government marketing.
Government publicity.
Public relations and politics.
Branding (Marketing)