Branding for the public sector creating, building and managing brands people will value

Branding for the public sector creating, building and managing brands people will value

Bibliografische gegevens
Hoofdauteur: Temporal, Paul (Auteur)
Formaat: Boek
Taal:English
Gepubliceerd in: Chichester, West Sussex Wiley [2015]
Onderwerpen:
Government marketing.
Government publicity.
Public relations and politics.
Branding (Marketing)