How I did it...The CEO of Bolthouse farms on making carrots cool.

ग्रंथसूची विवरण
में प्रकाशित:	Harvard Business Review V. 93, 1-5,9-12 (2015).
मुख्य लेखक:	Dunn, Jeffrey
स्वरूप:	लेख
भाषा:	English
विषय:	Chief executive officers. Strategic management. Carrots. Market strategy. Nutrition. Food products. Advertising campaigns. Corporate profiles. Management styles.