Matzler, K., & Hinterhuber, H. H. How to make product development projects more successful by integrating Kano's model of customer satisfaction into quality function development. Technovation.
Chicago Style (17th ed.) CitationMatzler, Kurt, and Hans H. Hinterhuber. "How to Make Product Development Projects More Successful by Integrating Kano's Model of Customer Satisfaction into Quality Function Development." Technovation .
MLA (9th ed.) CitationMatzler, Kurt, and Hans H. Hinterhuber. "How to Make Product Development Projects More Successful by Integrating Kano's Model of Customer Satisfaction into Quality Function Development." Technovation, .
Warning: These citations may not always be 100% accurate.