The role of predevelopment activities and firm attributes in new product success
The authors consider the stages of predevelopment of new products, a hitherto relatively unresearched field. Fifteen firms in the printed circuit board industry were studied in relation to new product success.
| الحاوية / القاعدة: | Technovation 16, 8 (1996). |
|---|---|
| المؤلف الرئيسي: | |
| مؤلفون آخرون: | |
| التنسيق: | مقال |
| اللغة: | English |
| الموضوعات: |