APA (7th ed.) Citation

Cooper, R. G. Debunking the myths of new product development. Research management (Now: research technology management).

Chicago Style (17th ed.) Citation

Cooper, Robert G. "Debunking the Myths of New Product Development." Research Management (Now: Research Technology Management) .

MLA (9th ed.) Citation

Cooper, Robert G. "Debunking the Myths of New Product Development." Research Management (Now: Research Technology Management), .

Warning: These citations may not always be 100% accurate.