Developing new products on time, in time

Robert G. Cooper reports study findings that sound business practices for boosting profitability also lead to fast-paced, on-time new product projects.

Bibliografiset tiedot
Julkaisussa:Research management (Now: research technology management) 38, 5 (1995).
Päätekijä: Cooper, Robert G.
Aineistotyyppi: Artikkeli
Kieli:English
Aiheet: