Marketing research : measurement and method a text with cases

Bibliografske podrobnosti
Glavni avtor:	Tull, Donald S.
Drugi avtorji:	Hawkins, Del, I.
Format:	Knjiga
Jezik:	English
Izdano:	New York Macmillan Pub. c1984.
Izdaja:	3rd ed.
Teme:	Marketing research. Marketing research > Case studies.